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The goal was to create a promotional video showcasing the Mistral ecosystem, while strictly adhering to their existing brand guidelines.

Year

2026

Scope

Branding

Client

proposal for Mistral

Duration

1 month

This project was entirely conceived and executed by me, from art direction to final animation. It's a personal exploration of the visual universe of Mistral AI, whose graphic style I adapted and translated into motion design.

I relied on a strong and structured identity—grid, Arial typography, warm colors, modular UI, and pixel art—to offer a contemporary, clear, and legible approach to graphic design, avoiding generic futuristic aesthetics.

Some short sequences were generated using artificial intelligence, employed as a complementary creative tool to enrich the pacing and visual storytelling, while maintaining complete control over the animation and overall graphic consistency.