IRIS 440
Bone conduction earphone concept. The project covers the entire product development process: from creating its visual identity to designing the object itself.
Year
2024
Scope
Art direction & branding
Duration
2 weeks
RIS 440 is a fictional brand concept designed and developed from the ground up by a team of two over the course of two weeks.
Our goal was to create a complete and cohesive brand experience, going far beyond product design alone. Together, we developed every aspect of the project, including the brand strategy, visual identity, graphic language, art direction, product design, 3D visualizations, and communication assets.
The project culminated in the production of a product launch announcement video, designed to showcase the IRIS 440 universe and present the concept as if it were a real market release.
In just two weeks, we built a fully realized brand ecosystem, where every element—from the identity to the communication—was carefully crafted to deliver a credible, immersive, and consistent brand experience.
